Volkswagen Commercial Vehicles needed to launch ‘elevate365’ —their new behavioural science programme — to its network partners. We designed a comprehensive brochure to promote the initiative and drive participation. The brochure was crafted to explain the programme’s methodology for modern customers and clearly articulate the commercial benefits of taking part. It showcased how improving customer interactions leads to enhanced satisfaction and significant upsell opportunities, giving partners a compelling reason to embrace the initiative.
