To guarantee brand consistency across their network of external agencies, GLP commissioned Freestone Creative to develop their definitive digital e-mail Brand Guidelines.
We created a vital, robust design framework, meticulously structured to detail every technical element—from corporate typography and colour palettes to responsive grid systems and a library of versatile content modules.
Designed for usability, the guide includes practical application examples. This empowers all of GLP’s marketing partners to create digital communications that are a perfect, consistent reflection of the brand.
