To herald the return of an automotive icon, Bizzarrini commissioned Freestone Creative to produce a marketing piece worthy of the legendary marque. In a world of disposable digital content, the launch of the hand-built 5300 GT Corsa Revival demanded something that would endure. We approached this project as a Signature Publication—a brand-defining asset designed to permanently position the organisation and demonstrate leadership in the luxury automotive sector.
We designed and produced a stunning hardback book that serves as the definitive introduction to the vehicle. Mirroring the car’s blend of Italian artistry and raw power, the book is housed in a presentation box. Inside, the publication is presented within a pristine white envelope, hand-finished and sealed with a distinctive red wax seal. It is a fusion of expert craft, strategic insight, and compelling narrative, brought together to leave a lasting impression on Bizzarrini’s VIP customers.
This project perfectly embodies our Signature Publication philosophy: creating tangible tools that stand the test of time. By combining evocative photography with high-end print production, we moved beyond the everyday to create a cohesive, physical touchpoint. The result is a sophisticated piece of automotive brand communication that captures the spirit of a bygone age while firmly establishing the new chapter in Bizzarrini’s history.
